Promote a culture of honest and straightforward behaviors with each other by adhering to high ethical standards.
Dedication to keeping all our customers satisfied through building long-term relationships focused on quality and competitive pricing.
Commitment to meeting expectations set by the group while positively influencing the company’s overall environment.
Promote Saudi labor development through the design of training programs catered to the youth to contribute to the Kingdom’s overall labor development.
Contribute to the sustainable development of the company by delivering economic and social values to stakeholders.
Steady Steps, Promising Visions
With unwavering determination and promising visions, our 2026 strategic plan charts a course towards expanding our industrial activities and diversifying our financial resources and productive assets. This journey will enable us to explore new horizons in three key sectors: